What happens when an internet sensation decides to take creative control? In thisepisode of the Never Not Creative podcast, Rachel and Andy sit down with Lubalin, themusician, content creator, and viral TikTok star known for his hilariousInternet Drama series. Lubalin opens up about his journey—how a fun experimentturned into a massive internet hit, the challenges of being known for onething, and his evolution into a serious music artist.

We explore the creative struggles of balancing viral fame with artisticambition, dealing with the highs and lows of social media metrics, and findingways to stay grounded. Lubalin shares insights on navigating career pivots,embracing change, and maintaining creative integrity. Whether you're adesigner, musician, or any kind of creator, this episode is packed with lessonson staying true to your craft while adapting to an ever-changing digitallandscape.

🔎 Find Out More About Lubalin
TikTok: https://www.tiktok.com/@lubalin
Instagram: https://www.instagram.com/lubalin_vibe_emporium/
YouTube: https://www.youtube.com/@lubalin
Spotify: https://open.spotify.com/artist/6lt3CXKfhLXjYl2VFD6vN4

Chapters
00:00 - Introduction to Lubalin
01:16 - The TikTok Breakthrough: Internet Drama Series
06:48 - Jack of All Trades vs. Master of One
10:33 - Dealing with Social Media Metrics and Burnout
16:51 - The Introvert’s Guide to Performing & Creating Content
20:53 - Managing Negative Feedback & Staying Resilient
25:37 - The Story Behind Lubalin’s New Music
32:08 - Finding an Audience and Creative Confidence
40:52 - The Meaning Behind the Oversized Suit
45:46 - Embracing Instinct & The Evolution of Creativity

#creativity#tiktok  #nevernotcreative

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